Spam is a problem that all email providers have to deal with. Spam has become a common problem among internet marketers and anyone trying to send emails to potential clients. If you want to avoid going into spam problems, read this article for 5 reasons why your email goes to spam. This will save you from any unwanted spam emails.
What causes spam?
1. Misuse of email addresses:
Spam has been caused by the misuse of email addresses. The use of the same email address for different purposes can cause spam. Spammers get a lot of email addresses by registering them in free forums and dating sites, and then mass mailing all these emails to a single targeted list of people. It is like wasting time and effort by sending information to the same person repeatedly. This is considered spamming. If you are serious about online marketing and earning money with internet marketing, then make sure that you avoid doing this.
2. Not specifying the recipients:
The second reason as to why your email goes to spam is that you are not specifying the recipients of the email. You may be sending an email to your boss, to a client or even to your friends, but you must specify the persons who you are sending the emails to. Don’t assume that because your friends have email addresses they are all potential customers. You may also want to look at it this way – don’t send an email to your accountant with the subject line “Buy Financial Spread Betting.” Even if the recipient of that email likes to gamble, he or she probably won’t think that you’re asking him to place a bet on a certain team. This is also an example of making your intended recipients guess that you intend to spam them.
3. The uninterested recipient:
The third reason why your email goes to spam is that you’re sending the email to an uninterested party. This usually happens when the email you are sending is an affiliate link or an ad for a rival product or service. Never think that because an internet email address belongs to a friend or a colleague that it’s safe to try and spam the person. Spamming someone is a federal offense and can get you in serious trouble. As a business owner, it’s best to make sure that every member of your company has an email address to help protect yourself against unwanted spam messages.
4. Using the @ symbol to spell out your email address:
Fourth, never use the @ symbol to spell out your email address. This is a common mistake made by new and unprofessional marketers. Do your market research first so you know how likely your target audience is to type out this special symbol when they’re reading an email. Don’t make assumptions because of this symbol!
5. Improper market research:
And Fifth, spamming can be very costly. If you were to ever get caught, you could lose your entire business, you could be sued or worse, you could face the loss of your reputation. By using good judgment, taking the time to do some market research, and avoiding mistakes like those above, spam may not seem quite so bad after all. The peace of mind that you gain from knowing you’re doing everything possible to avoid receiving unsolicited spam in the first place will be well worth the effort.